“This collection makes an invaluable contribution to conversations about the dynamic nature of the rhetoric of health and medicine.
The assembled essays spotlight the innovative possibilities of this still-emerging sub-discipline and its novel approaches to theory, method, and history.”
Jeffrey Bennett, author of Banning Queer Blood: Rhetorics of Citizenship,Contagion, and Resistance

“The editors have achieved a remarkably consistent quality of research and writing throughout the chapters—an incredible
accomplishment.I look forward to the theoretical, methodological, and pedagogical impact that this collection will have on our field.”
Amy Koerber, author of From Hysteria to Hormones: A Rhetorical History

Edited by Lisa Melonçon, S. Scott Graham, Jenell Johnson, John Lynch, and Cynthia Ryan

Rhetoric of health and medicine (RHM) has emerged as a distinct area of inquiry within rhetorical studies. It is one that embraces multiple disciplinary orientations that examines discourses and practices in a diverse range of contexts. This wide-ranging collection of attempts to address the binal orientation of what RHM offers by considering RHM as a theoretical construct guiding research and thinking alongside the conceptual parameters that constitute what RHM is. Both perspectives are central to establishing RHM’s understanding of how knowledge about the body is conceived and conveyed and the strategies by which healthcare professionals, industry agents, governmental representatives, and consumers are engaged in shaping the healthy and diseased body in a variety of social contexts.

Aimed to reach both established scholars and newcomers to the field, RHM As/Is presents the doing of RHM scholarship in a wide range of settings employing a continuum of methodological frameworks. Readers will appreciate the rich introduction to the dual perspective offered by the collection, the thoughtful responses to essays provided by prominent RHM scholars, and the afterword that speculates on the future of RHM, both as and is.

Following are links to supplemental material for each chapter and response:

Chapter 1 Health Humanities as an Interdisciplinary Intervention: Constitutive Rhetoric, Genre, and Health Citizenship: Colleen Derkatch and Philippa Spoel

Chapter 2 Mediating Minds: Disability Studies and the Rhetoric of Mental Health: Drew Holladay and Margaret Price

Chapter 3 From HeLa Cells to Henrietta Lacks: Rehumanization and Pathos as Interventions for the Rhetoric of Health and Medicine: Emily Winderman and Jamie Landau

Response Section 1: John Lyne

Chapter 4 Enactments of Self: Studying Binaries and Boundaries in Autoimmunity: Molly Kessler

Chapter 5 “Did you have sex today?”: Discourses of Pregnancy and Big Data in Fertility Tracking Apps: Amanda Friz and Stacey Overholt

Chapter 6 Theorizing Chronicity: Rhetoric, Representation, and Identification, on Pinterest: Sarah Ann Singer and Jordynn Jack

Response Section 2: J. Blake Scott

Chapter 7 Rhetoric as Rhetorical Health Citizenship: Rhetorical Agency, Public Deliberation, and Health Citizenship as Rhetorical Forms: Rebecca Kuehl, Sara Drury, and Jennifer Anderson

Chapter 8 Challenging Racial Disparities in and through Public Health Campaigns: The Advocacy of Social Justice: Jennifer Helene Maher

Chapter 9 Decolonizing Medical Discourse through Promotora Practices in Community Health: Amy C. Hickman

Response Section 3: Lisa Keränen

Afterword: Perspectives on RHM As/Is Past, Present, and Future: Cynthia Ryan, Barbara Heifferon, and T. Kenny Fountain




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